Live Nation gives artists tools to reduce the environmental impact of tours. Live Nation Entertainment , the world’s leading live entertainment company, today introduced the Green Nation Touring Program, which is developing industry-leading guidance and best practices to enhance the sustainability of concert tours. The Green Nation Touring Program will allow Live Nation to help artists adopt and scale sustainable touring practices that prioritize people and planet. There will be focus on driving impact across all areas of the tour, including: PLANNING : green venue selection, maximize efficient routing, evaluate transportation options, and more PRODUCTION : stage design to power requirements can also be measured and optimized SOURCING : conscious and equitable sourcing options across merch, catering and other vendor supplies COMMUNITY : enhancing engagement with every community that touches a tour from fans, to crew, to the local market and bra...
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